OK Go is a human Lite-Brite in ‘I Won’t Let You Go’ video

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OK GO VIDEO

 

Say what you will about OK Go’s music, these guys know how to market themselves through the music video. There was the treadmill video, the Rube Goldberg machine, and now this.

Their video for “I Won’t Let You Go” has the band spinning in and outside of a building on robotic unicycles, before adding a ton of people, a bunch of colors, some drone photography and a big reveal.

If only the music were as memorable as the videos.

Oh, well. Just watch and enjoy this feat of video production…

 

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